Thinking of Visiting Japan? You Might Wanna Speed That Up
If Japan’s been sitting on your bucket list gathering dust next to “learn the ukulele” and “finally cancel that gym membership,” now’s the time to make it happen. Japan welcomed a record-breaking 36.8 million visitors in 2024, and let’s just say… they noticed. So they’re making some changes that’ll make your future trip a little pricier and a lot more complicated.
Here’s what’s going down:
1. Tourist Pricing is Coming (and it's not in your favor)
Starting July 2025, Japan will start charging tourists more than locals at major attractions. Think of it as the tourist tax—except without calling it a tax. For example, entry to a popular site like Junglia Okinawa cost locals the usual 8,000 yen, but tourists? Are already having to shell out 8,800 yen just for being a non-local. This change will quickly add up while your wallet’s already side-eyeing you.
2. Bye-Bye Instant Tax-Free Shopping
Currently, visitors get the sweet perk of shopping tax-free right at the register. But beginning in November 2026, Japan will flip the script. You’ll have to pay the full price (including tax) when you buy something, then go through the refund process later. So yeah, no more instant 10 percent off. You'll need to track receipts and maybe even fill out a form or two. Fun.
3. Say Hello to a Stronger Yen
The yen is gaining strength, which is great news for Japan... but not for your travel budget. That sushi dinner that used to feel like a steal? It's getting closer to LA prices now. You’ll still eat like a king, but the royal budget is going up.
4. A New Travel Approval Process is Coming
Visa-free travel to Japan might not be so free-spirited anymore. In 2025, Japan is expected to roll out the Japan Electronic Travel Authorization system (JESTA). Even if you don’t need a visa, you’ll have to apply online for pre-clearance before hopping on that flight. More paperwork, more waiting, more sighing at your laptop screen. "This system will require visitors to provide personal information before entering the country. JESTA will screen travelers online, asking for details like the purpose of the visit and accommodation." JESTA website.
The Bottom Line?
If you’ve been daydreaming about cherry blossoms, ramen, or that Shinkansen ride that feels like time travel, 2025 is your year to do it. Before the prices go up, the rules get trickier, and your tax-free shopping spree turns into a paperwork party. Go now. Future you will thank you.
Planning your trip as we speak? Here are some of our favorite adventures in Japan! Feel free to reach out for some more great recommendations 🍜
Note: Some links in this post may earn us a small commission at no extra cost to you, as we participate in affiliate programs. All information is accurate as of the date of publication but may change over time. Always check for the latest details before making travel plans.